Welcome to Nlytics!
Hello there! I’m Carlos Hernandez, a small business owner just like you.
Nlytics was born from my journey with Equestly.com, a venture my fiancé and I launched fueled by her passion for horseback riding. Like many entrepreneurs, we started out feeling uncertain and experimented with various strategies to deliver the best possible value to our customers. Over two years, we transformed Equestly from ground zero to an impressive $609,000 in revenue—thanks largely to our commitment to enhancing the user experience.
Initially, we explored different tools like Google Analytics to track user behavior. While it provided insights into traffic sources and user journeys, it didn’t offer enough depth. To gain a better grasp of our customer interactions, we turned to Hotjar and LuckyOrange for session recordings, which answered questions about what users did on our site.
However, even that wasn’t quite sufficient. We craved a platform that not only explained what happened but also empowered us with actionable insights. When we couldn’t find such a tool available on the market, we decided to create it ourselves.
Thus, Nlytics came into being!
Nlytics is everything we wished for—a comprehensive solution that integrates the “what” and the “why,” equipping us with the powerful tools typically reserved for larger enterprises aiming to enhance customer experiences and boost sales. It provides invaluable insights along with the ability to act on them effectively.
The reality is that many small business owners lack coding skills. That’s why we designed Nlytics specifically for businesses like ours; 90% of Equestly’s team doesn’t know how to code! Our goal was to create an accessible platform that anyone can utilize and seamlessly integrate into their operations.
Nlytics encompasses features such as User Session Recordings, Codeless A/B Tests, Codeless Events, along with Analytics/Trends—all consolidated in one easy-to-use platform without any need for coding knowledge.
We genuinely hope this tool proves as beneficial for you as it has been for us!
Implementing Nlytics in Your Business
By adopting Nlytics in your business strategy, you can unlock deeper customer insights that drive informed decisions leading to enhanced user experiences. This tool allows you not only to analyze data but also enables you to implement changes swiftly without needing technical expertise—making it ideal for small businesses looking for growth opportunities.
5 Benefits of Choosing Nlytics:
- ✅ **User-Friendly**: No coding skills required—perfect for all team members!
- ✅ **Comprehensive Insights**: Gain both quantitative and qualitative data about your customers’ behaviors.
- ✅ **Actionable Tools**: Implement changes based on real-time feedback instantly.
- ✅ **Cost-Effective**: Designed specifically for small businesses without breaking the bank.
- ✅ **Scalable Solution**: Grows alongside your business needs—adaptable as you scale up!
If you’re ready to take your customer experience strategy up a notch while simplifying analytics processes in your business environment, give Nlytics a try today!
