The Basics of Digital Marketing and SEO (Book) covers:
-Altered consumer behavior & the new normal
-Altered consumer psychology for non essential things & artificial demands
-Wait & Watch consumer psychology
-Panic buying psychology
-Slow & less consumption over a longer period of time
-The WHY factor of buying behavior
-Crisis Marketing & Communication Methods
-Focus to increase digital literacy
-CSR (Not for profit) face of companies will help in connection & brand building
-Target young audience more
-Think ways to increase productive consumption of digital media by users
-Give better access to products & services
-Mass inclusion is VERY IMPORTANT (Keep diversifying your offerings, pricing & targeting like that)
-Extended crisis marketing strategy with non aggressive subtle messages
-Keep clear outcome against what users pay & how. More value oriented approach
-Nonessential services or products keep regular subtle communication & try alternate sustainable models
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Digital download of Basics of Digital Marketing and SEO (Book)- Yours forever if you download and save within 60 days of purchase
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